Testing Immediate Edge method to boost email sign ups
Tuesday, October 2nd, 2007One of the things I’m trying from Immediate Edge is a method that is supposed to boost email sign ups. I’m testing the method (I won’t reveal what it is - you should have joined Immediate Edge) on a website that for me is part fun and part SEO/internet marketing test bed with a miserable sign up rate of just 1 percent.
In fact the code as provided by Immediate Edge didn’t work, so I wrote some code to achieve the same thing at the weekend and finished off this afternoon. I’m split testing this method with what I had before and the early results are interesting; every sign up since I made the code live are from this method.
Once I have some worthwhile data I’ll post the results.
Update: October 4th
I messed it up to start with and so reset my stats yesterday. Initial results from less than 24 hours are:
Immediate Edge method: 4.3%
Without Edge method: 2.4%
Aweber generated form: 1.5% (as used previously, 1% long term)
The 3 different forms are being rotated evenly and it is very early days, however the Immediate Edge method has taken the lead - it’ll be interesting to return to this after more significant numbers.